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How to use Growth hacking for Data as a Service (DaaS) companies

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Janet Williams
growth hacking for services

It is widely acknowledged that companies successful as growth hackers have mastered the science of understanding data and unearthing large opportunities that put them on the path to exponential growth. Facebook, Twitter, Airbnb and Dropbox are just some of the most well-known examples of achieving phenomenal success with growth hacking. It is  apparent from even […]

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Crawling Data for Product Development

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Janet Williams

Look outwards with Big Data & analytics and you can see how most apply it to boost market shares or improve revenue streams. Yet, a significant use of crawling and collecting Big Data is inward looking. This is product development. This is of particular interest for start-ups who are more energized for innovation. The race […]

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How to Use Price Comparison Service for eCommerce?

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Janet Williams
ecommerce price comparison tools

As a result of the internet boom in the late 1990s, new selling concepts that spell a greater sense of consumer empowerment have evolved. Over the years, easy internet access has seen the rise of the shopping portals also known as eCommerce platform that list products from various retailers in the virtual marketplace. This makes […]

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Data Mining and Predictive Analysis

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Janet Williams

Data collection and curing is the core foundation of most businesses. Database building thus is an important function and activity where enterprises invest heavily. With information now available on the Internet and easily obtained, it raises the importance of having professionals who crawl data and offer web scraping services. Once the data is accessed, though, […]

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How Netflix revolutionized television programming with Big Data

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Janet Williams

Netflix’s original business of delivering DVDs to homes on a monthly subscription model was disruptive enough for the times. However, it seems rather staid when one looks at how the company has transformed itself in less than a decade since it commenced streaming television programming over the Internet. Equally commendable is that the company is […]

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Using Hadoop Solution for eCommerce and retail

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Janet Williams

Open source Hadoop is a cutting-edge tool for harvesting big data. What Hadoop does is remarkable: it takes the dice-rolling out of retail business and allows the focus to shift to the individual consumer by providing a customized retail experience. The beauty of Hadoop is that there are tangible practical advantages to boast about. No […]

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Big data for small business: yes, it’s possible!

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Janet Williams

There has been a significant shift in the way businesses gather and analyze Big Data. No more can anyone turn a blind eye to the proliferation of Big Data, its applications, and impact. By extension, it only makes sense for small businesses to harness Big Data ventures in terms of strategic planning for improvement as […]

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Best recent start-ups in big data, analytics & crawling

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Janet Williams
Start-ups in Big Data

The attention that big data, analytics and web crawling are getting in the business markets is huge but so is the potential that they hold for the future. Analytics and data-driven strategies have become an essential component for any business looking to stay competitive by successfully delivering measurable results. The knowledge of trends and predictions […]

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How Customer Data Can Help in Business?

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Janet Williams

Customer Data the proverbial gold mine significantly positions businesses to leverage Big Data and Big Data Analytics. Businesses willing to expand using insights from analytics and Big Data always have opportunity knocking on their doors. The final step is to unleash Big Data insights and not just unlock new avenues of profitability but also enhance […]

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Data analytics for HR: How to Make Effective Recruitment.

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Janet Williams
data analytics

In his book Drive, management author Daniel Pink talks about the disconnect between “what science is telling us and what businesses do”. He refers to employee motivation and how organisations use various incentives, especially monetarist, to motivate people. Conversely, there is a body of research that shows that such ‘extrinsic motivators’ actually have an adverse […]

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