How Extracting Job Postings Can Increase Revenue for Job Board Websites
For many people, job board websites present a great opportunity to bolster their search for their ideal job opening. They are the ideal avenue for prospective employers to meet right-fit employees. Employers post information about different openings in their companies, and job seekers respond to those posts with their profiles and resumes. This process gets carried out until the employer in question hits upon the right candidate for the job and the deal is closed.
For the job board website owner, revenue can come from many sources. Most job board websites charge membership fee from employers to put up their posts about vacant positions for the consideration of job seekers registered to the website. Revenue can also come from targeted advertising, premium services and profile upgrades for both hiring and seeking parties.
The most important wealth that any job board website can have is the sheer volume of job openings on display. With a large volume of openings, job board website owners not only get insight about market trends and opportunities, they can also lure both job seekers and employers to try out their services, thereby benefiting from their massive participation. This is one aspect where job board website owners can choose to crawl job websites to get targeted, relevant and organic information. Such informative and intelligent crawling can go on to bring about an overall increase in their revenue.
How Job Boards Work
Job boards work on a simple principle – providing a common platform where demand meets supply. Companies are always looking to hire the right people for their vacancies. Similarly bright professionals are always looking for a chance to get hired and go on to work with a reputed company. A job board website aims to be an interface between these two parties. They encourage job seekers to create accounts and profiles, while inviting prospective employers to make their own profiles and post their requirements in the form of job listings, much like posting classified advertisement in a newspaper. Interested candidates can then reply to these listings with their own information, resumes and cover letters to take the hiring process ahead.
To reach the optimal volume of job postings, seeker profiles and accurate information about all parties involved, one thing that can provide a giant boost to any job board website is scraping job websites. As the owner of a job board website, you can choose to scrape job listings for a wide number of practical and effective applications which can bring better revenue for your business.
How Does Scraping Work?
If you are looking to multiply your revenue, increase your reach and penetrate the already overcrowded job board market, you can choose to employ the services of a company that provides web scraping for job listings. Using the information you provide and the requirements that you specify, these professionals use a web scraper to crawl job listings across a large number of job board websites.
All the data that is received is stored for further examination and use. By using this technique, you can gather a wealth of important data on critical pointers, including detailed job seeker profiles, detailed employer profiles and accurate descriptions of actual, live job postings. This treasure trove of information can help you in a number of different ways.
For starters, you can be ensured that you always have a good volume of job postings in your job board website – a sure way to attract both job seekers and employers. You can also ensure that your job postings remain current and updated, and significantly cut down on your maintenance burden by employing this innovative and effective technique.
How Extracting Job Postings Can Help?
Extracting job listings from websites can be an immensely beneficial process for your job board website. It is a no-nonsense, hassle-free process that enables you to keep all your listings and all your job seeker profiles detailed, comprehensive and full of current and accurate information.
For a job board website, using data from publicly available websites for targeted use can give rise to some significant challenges –
- Scale – You have to actively monitor thousands of relevant websites on a daily basis to ensure the integrity and reliability of the generated data.
- Speed – You have to keep monitoring all your old resources over and over again to ensure that your listings remain current and any instance of an expired job listing gets flagged down so that you can remove it from your own job board website.
- Breadth – You face the challenge of being able to regularly retrieve good quality content from websites which are difficult to access.
Using a highly customized, highly efficient and fully automated tool like a web scraper can help you overcome these challenges, and draw in significant revenues for your job board website. Handling such a vast and challenging task manually is not only counterintuitive, but it can also prove to be an extremely expensive undertaking in the long-term. Hiring professionals who can use automated tools for job scraping eliminates the drudgery and dreariness of this massive task. Additionally, it increases speed and efficiency, and makes it really easy for you to receive highly targeted and relevant information which is tailor made for your requirements. The data that you get from job site scraping is organic, actionable data which you can integrate in your business workflow and increase your revenue.
An efficient web scraper constantly scrapes job listings from a large number of high authority sources including job boards, online classified advertisements, Fortune 1000 websites, trade association websites and other sources. The fully automated process provides you with real-time information and feedback about changes and new additions to thousands of sources that feature job listings.
A highly customized web scraper can give a number of important advantages when it comes to scraping job boards. These advantages can help you with automating the process efficiently. This assists in cutting down on processed time duration and the proper streamlining of your web scraping endeavor –
- You can monitor scores of important and relevant websites in real-time. You can also set up alerts the moment old job postings are taken down and new ones are posted.
- You can customize web scraping tools to track particular data fields only for changes or updates. This way you can avoid repetitive reloading off old, already collected data.
- You can also configure your web scraping tool to be agnostic towards changes in websites, thereby taking out a large chunk of possible maintenance time.
- You can configure your web scraping tool to normalize and standardize data fields in resumes. This will make them ready for automated comparison and matching.
To compete in the highly competitive and saturated job board market, you need to go that extra mile with your own job board website. With the help of expert automated web scraping services, you can give your job board website the edge that it needs to survive and rise above the stiff competition.
You can continue to increase the scale of your operations and multiply your revenue. Using various means of web scraping you are able to provide authoritative, relevant and current information about job listings. When you successfully integrate automated web scraping into your workflow, it adds meaningful value on many levels.
You can surge ahead of the competition by offering your customers heightened speed and accuracy for all your job listings. Since you get real-time alerts when new job postings are added and old ones are removed, you can make information available to your customers within a short span of time. Thus, you can ensure that all content on your job board website stays current and updated.
You can bring in new business by offering a detailed and comprehensive list of job listings both in terms of quality and volume. Using a highly customized and sophisticated automated web scraping tool to gather your information works in your favor. It enables you to further simplify your access to specialized niches like classifieds sections of online newspapers, trade association websites and message boards.
You can provide more value to potential employers by maintaining a large database containing job seeker profiles. These are accurate right down to the very last detail. This can be achieved efficiently by scraping and storing full profiles at high speeds. You can then configure your scraper to record any changes or updates to individual profiles.
You can provide your customers with information that goes an extra mile and establishes a differentiating factor from your competitors. This can be achieved easily by fine tuning your web scraping efforts. Here, you need to enhance individual profiles by adding and supplementing them with further external information. This information can be pulled from public sources like social networks and on boarded with your existing profiles.
High degree of accuracy
You can achieve unmatched accuracy while matching applicant profiles to specific job listings. This can be achieved by normalizing important fields of applicant profiles and resumes to support fast, efficient automated comparisons, checks and matches.
Overall, extracting job listings from websites is an effort which provides you with more value than most other data collection techniques can bring to your job board website. You can use the web crawling services to take your business to the right direction by increasing your customer base and leveraging them for enhanced revenue.
Image Credits: mashable.com