The scale of the current crisis in airlines is unprecedented. To recover, the industry will need better data on where and when demand is likely to rebound. Airlines used a wealth of new data sources in 2020. The strategy should now replace adrenaline as the fuel for decisions around data adoption and usage.
Airline companies that will outperform in the long term will be those that are thoughtful and strategic in how they explore and embrace new data, leave old approaches behind, and introduce new ways of working into their commercial functions. Download the FREE whitepaper to learn more about airline data and what is next beyond crisis response.
A glimpse at what’s inside:
Responding to the crisis
When will airline demand rebound
Where can data and analytics add value
What are data platform needs
Which ways can be retained and what needs to change