How to Develop the Right Keyword Strategy
Having a good website is the primary key to creating an indelible brand presence online. However, what many web developers don’t factor in, is the optimization of the website to attract visitors on the search engines or develop the right keyword strategy. Thus, when a business gets a website ready, it has a scintillating brand […]
Read MoreHow to surge ahead of the competition
Companies strives for growth, and employ various techniques to achieve it. But how quickly and steadily can you grow in an environment that comprises of competition, entry barriers, technology roadblocks and many external factors is debatable. Let’s try to look at a few key factors that enable organizations to grow in revenue and size. 1. […]
Read MoreWeb Scraping for Brand Monitoring – All You Need to Know
For long-term success and getting noticeable visibility as a leading player in a competitive market, it is crucial for companies to build an effective and brand presence. The notion or idea of a particular brand is what remains in public perception to be the identity or character of a company. Hence, the more the brand […]
Read MoreWeb Crawling for the Retail Industry
The retail industry has taken a global scenario with major technical advancement in the field. Players in the retail industry are constantly looking out for ways to tap its enormous potential and push the growth curve higher. With constantly changing market trends, it is extremely difficult to stick to just one approach and be sure […]
Read MoreSome Traps to know and Avoid in Web Scraping
In the present day and age, web scraping comes across as a handy tool in the right hands. In essence, web scraping means quickly crawling the web for specific information, using pre-written programs. Scraping efforts are designed to crawl and analyze the data of entire websites, and save the parts that are needed. Many industries […]
Read MoreQualities of a Good Web Crawler
Web Crawlers came into existence in the early 90’s and since then they have been helping almost everyone directly or indirectly, making sense of the massive piles of unrelated data accumulated over the years on the internet. There are numerous web crawlers available to us today with varying degrees of usability, and we can pick […]
Read MoreWeb Crawling Applications in eCommerce Industry
With millions of products, the associated content, such as pricing information, product descriptions, images and reviews, can easily go into hundreds of millions for some of the largest eCommerce players. Though most sites predominantly use their own data, competitor and product data are obtained by crawling sites of the product sellers or suppliers. Web crawling […]
Read MoreHow Horizontal Market Focus Affects Business Outcome
The Wikipedia definition of a horizontal market is one that “meets a common need of a wide range of industries. In contrast, a vertical market meets several needs within a single industry.” Usually, the good or service produced by a company having a horizontal market focus enjoys wide applicability and a good demand. Thus, the […]
Read MoreEvolution of Web Crawling as a Market Segment
Web crawling as a market segment has come a long way from being an emerging technology to become an integral part of many businesses. The first crawlers were developed for a much smaller web (about 100,000 web pages), but today some of the popular sites alone have millions of pages. The evolution of web crawling […]
Read MoreHow to Use Price Comparison Service for eCommerce?
As a result of the internet boom in the late 1990s, new selling concepts that spell a greater sense of consumer empowerment have evolved. Over the years, easy internet access has seen the rise of the shopping portals also known as eCommerce platform that list products from various retailers in the virtual marketplace. This makes […]
Read More
