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How Do APIs Work?

July 27, 2021Category : Blog Data

API, short for Application Programming Interface, is a software intermediary (think of it as a human translator) that allows two applications to talk to each other. Image someone who speaks only French needs to talk to someone who can converse only in Japanese. They would require someone who knows both languages to work as an..

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Scrape Hotel Data from

July 23, 2021Category : Blog Travel

The COVID-19 pandemic hit every section of society and had an impact on almost all major industries. However, one sector that was hit the worst is travel and transport. Flight bookings were down, hotels were closed, no one was renting cars for sightseeing, all cruise ships were docked– a complete nightmare played out as the..

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Predatory Pricing in the Pulse Oximeter Category by E-commerce Sellers

July 21, 2021Category : Blog eCommerce and Retail

Of all the magnanimous shifts brought about by the COVID-19 pandemic, economic and social, the shift in consumer product demand has been the least talked about. The word oximeter was probably unheard of before March 2020. And now it has become a household staple, third only to face masks and hand sanitisers. Almost every family..

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Identifying Influencers Using Social Media Crawling

July 12, 2021Category : Blog Data

Advertising pre-social media slides towards the more creative side of the industry and the Advertiser decides what kind of content attracts the potential target audience for the brand. The advertiser here is generally the senior person in the company with the most years of experience credited to their name. Not to undermine their experience, but..

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Leapfrogging With Structured Data

July 9, 2021Category : Blog Data

Going back a few years, when some of the media and investors are quizzing Mr. Mukesh Ambani, why was an oil company like RIL (Reliance Industries) spending 10’s of billions of dollars on a telecom network? Mr. Ambani replied, “Data is the new oil.” While the commodification of data in Jio’s context is different from..

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How Retailers Can Make The Most Of Location-Based Data

July 5, 2021Category : Blog eCommerce and Retail

The retail sector is continuously growing. According to Statista, total retail sales in the United States are projected to amount to 5.94 trillion U.S. dollars in 2024, up from around 5.47 trillion U.S. dollars in 2019. As we approach 2022, it appears that retail location data seems irreplaceable and necessitates its use in every industry,..

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How is Big Data Revolutionizing The Digital News Industry?

June 30, 2021Category : Blog Data

Digital data is what digital data does. No, really. If it were to manifest itself in more tangible forms, we’d actually be in for a pretty rude shock. It is absolutely destroyed and rebuilding itself every day. Literally. Hyper-acceleration is the only word that can somewhat describe the pace at which our digital world is..

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Cryptocurrencies – New World Order?

June 25, 2021Category : Blog Data

“A purely peer-to-peer version of electronic cash would allow online payments to be sent directly from one party to another without going through a financial institution. “ This is the opening statement in the abstract written by Satoshi Nakumoto, who wrote a paper on Bitcoin released right after the world going through a financial crisis that..

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Social Media Analytics for Cryptocurrencies

June 22, 2021Category : Blog Data

The safe and fully secure peer-to-peer network provided by Blockchain has been visible mainly through the growth of cryptocurrencies across the years. Cryptocurrency is a fully encrypted, digitally generated, and stored, decentralized currency, which uses blockchain technology to secure transaction data. The main reason behind the growth of cryptocurrencies is public trust. It also gathered..

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Hotel Pricing: Leverage Web Scraping to Price your Hotel Right

June 17, 2021Category : Blog Travel

The hospitality industry is steadily growing over the years and shows no sign of slowing down. Digitally literate travellers are making use of online platforms for planning, booking, and experiencing a journey. Not to be left behind, the hospitality industry is increasingly getting to grips with the concept of big data and the numerous ways..

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