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Can SEO Data Analytics make Data Engineering more Effective?
The top 5 organic results on the 1st page of a Google Search, make up 67.6% of total clicks on the internet. The next ones, lying between 6 and 10 add up to only 3.73%. Such data provided in reports like this one by zero limit web, show what a massive impact a great SEO […]
Read MoreProduct Visibility- What Is Seen First, Will Sell Faster!
Introduction When we go to a supermarket, we go through thousands of products, but most of those that we end up purchasing falls into two specific categories – Familiar brands that we have been using. Products that grab our attention the most. At times, you may even find that the second one may overcome the […]
Read MoreTop 5 uses of eCommerce data analytics for your business
Boosted by the pandemic, online sales have scaled new heights. Even avenues like online grocery delivery which weren’t that popular earlier have seen high growth, led by companies like Amazon Fresh and Instacart. Food delivery platforms like Doordash saw their revenue multiply as people decided to stay in and order food online. The growth of […]
Read MoreWeb Scraping – A Skill or a Crime?
The success of a business is no more tied just to personnel and workers’ skills. While those are still important, today businesses rely mainly on data. No matter how good your product or service is unless you have customer or client data, to know regarding market trends – Desired features Competitive pricing Product updates Quality […]
Read MoreScraping Pricing Data from eBay
Scraping pricing data is one of the most common techniques used by both companies and individuals to set prices on new websites or for listing new products. What sets eBay apart from other online retailers like Amazon and Walmart is that here, products are listed not just by sellers but also by individuals. A lot […]
Read MorePrice Tracking in the age of eCommerce
Price tracking has become an essential feature of new-age companies that sell products online. This is applicable for both eCommerce marketplaces as well as those that sell products of their own. However, the competition to have a lower price is much higher among marketplaces since individuals would almost always prefer to pay less for the […]
Read MoreOnline Brand Monitoring Services and how to navigate Social Media
Most B2C companies today have a social media presence. This is usually through platforms like Twitter, LinkedIn, Facebook or even Instagram. Large companies have entire social media teams dedicated to responding to mentions or tags. Small companies on the other hand, usually hire one or two individuals to reach out to those who are aggrieved […]
Read MoreSentiment Monitoring in the Financial Sector
Sentiment Monitoring has been used for Brand Monitoring or to spot trends in retail customers for a while now. In the Financial Sector, Sentiment Monitoring has seen a recent surge. This is due to the increase in the number of retail investors who often debate on social media pages and discussion boards. Opinions and statements […]
Read MoreThe Benefits of Real Estate Data Analytics using Big Data
Thanks to the rise of big data, predictive analytics can be used to gauge the price of anything starting from a used car to a piece of art. Real estate has long struggled with analytical forecasting due to the number of factors at play. Some of the most common data points that are used to […]
Read MoreExploring the Exploratory Data Analysis Process!
A dataset can be analysed in multiple ways. Exploratory data analysis process is one of the most widely used methods among the available solutions. In simple terms, the process involves the extraction of certain data points from the dataset and generating graphs. These graphs are then analysed visually to find trends or patterns. The visualisations […]
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