PokemonGo has been all over the news and social media since its launch although the game is yet to be available in many countries around the world. However, the delay in launch hasn’t affected its viral effect at all and people are finding ways to download and play the game from various unofficial sources. By now, there are thin chances that you haven’t spotted gamers walking around with their smartphones, trying to catch Pokemon.
Image credit Twitter/@Railvas
We haven’t seen a smartphone game get this popular and stay there for long enough ever before. If you haven’t played the game yet, PokemonGo is an augmented reality game in which you have to catch virtual Pokemon by actually walking and exploring your surroundings. The game has the map of your place with Pokestops and Gyms where you can find Pokemon and compete with other players. Here is a dig deep into the game, to find out what could be the reasons behind its viral effect.
Augmented reality makes it immersive
Augmented reality is the technology responsible for most of the immersive and addictive effects of PokemonGo. If you’re wondering what augmented reality means, the simplest example would be live scores on your TV screen while watching a cricket match. It is the technology that’s used to superimpose a 3D visual imagery above the reality of your surroundings so that you feel like it’s really there where you are in the time and location. In PokemonGo, you see Pokemons on your screen along with the camera view which fools you into thinking that the Pokemon is actually right in front of you to be caught. Augmented reality is one of the biggest addictive factors of PokemonGo.
Big Data behind the stage
PokemonGo presents the gameplay based on the features of your location. It detects your location from the GPS and tailors the Pokemon that you would find nearby accordingly. For example, you will find water based Pokemon near water bodies. This means the game has a lot of maps data working behind the stage. It uses this data to make the gaming experience richer and more immersive.
Since the game has massive amounts of data about the locations from around the world, the data is definitely huge in size. We call this the big data and it happens to be our area of interest and expertise too. These large data sets are responsible for the context based gaming experience which is one thing that makes PokemonGo look so immersive and real like. The player feels the closeness of the game to the reality which is something that can make the gaming experience more rewarding.
When you play PokemonGo, you are in fact playing Google maps with augmented reality that is powered by big data. This gives you the feeling of co-presence with the virtual world of Pokemons within your physical reality. Without this effect of big data, the game could have gone unnoticed by the vast majority of people who aren’t really into smartphone games.
The fear of missing out
The target markets of PokemonGo are the millennial generation and Generation Z. People belonging to these generations are extremely aware of what others are doing through the connectivity of internet. They are also under the fear of missing out on something that is fun and cool according to the psychologists, which they refer to as FOMO (Fear of missing out).
In short, you would be pressured to try PokemonGo just because the whole world is going crazy about it even if you aren’t really a gamer or Pokemon fan. On a subconscious level, this gives you the reassurance that you’re in the pack and not missing out on anything good. After the addictive nature of PokemonGo courtesy of big data and augmented reality, this is one of the major factors that helped the game penetrate into its target audience in such a short notice. As the media keeps sensationalizing the game, you finally give in and join the Pokemon hunt even if not for long.
The Pokemon nostalgia
Among the other factors, nostalgia is one prominent thing that has helped PokemonGo go viral. Most of the target audience of PokemonGo grew up playing Pokemon or watching it as kids. Now that the old gaming consoles are outdated and redundant, PokemonGo gives them a chance to revisit their good old childhood once again within the comfort of their smartphones. Mix this with AR and big data and you get the secret recipe responsible for the success of PokemonGo. On a lighter note, here are 5 reasons why you shouldn’t be playing PokemonGo, at least just yet.
Stay tuned for our next article on Verizon’s acquisition of Yahoo!
Planning to acquire data from the web? We’re here to help. Let us know about your requirements.
Software Engineer – Full time
We’re a team of high-tech Engineers working on fresh big data problems. An integral part of our offerings is web-scale crawl and extraction using cloud computing and machine learning techniques. We’re on a quest for innovative ways to solve the business problems of data acquisition and normalization on the web. Our vision is to make PromptCloud a one-stop brand for data and our growth is geared towards that.
Where we are at PromptCloud- We are a bootstrapped company in the mid-growth phase and are planning to quickly expand (not much in terms of personnel) but heavily with respect to the solutions we can provide to big data problems in the market. We started off with international clients and we have pretty much covered the globe at that.
What PromptCloud expects for this role:
– Sound knowledge of Algorithms and OOP concepts
– Proficiency with Linux/Unix (required)
– Knowledge of any one of the scripting languages – Ruby/Perl/Python
– Graduated from a tier-1 college (IITs, NITs, IIITs, BITs) or you’re dead smart to blow us away with your tech skills
– 1 to 3 years of industry experience in a tech role
– Prior experience with a startup or Big Data technologies is a plus
– Prior exposure to web technologies, Rails, Django is a plus
– Energy and passion for working in a growing company
– Sense of ownership and attention to detailsDevOps experience
– An entrepreneurial and experimental mindset
What you will receive:
– Truckloads of learning
– Friendly environment and a culture for growth
– Collaboratively solving exciting challenges with smart minds around
– Busy days and busier nights that you won’t regret
– All things good or great at any bootstrapped company
Ruby on Rails Developer – Full time
We’re a team of high-tech Engineers working on fresh big data problems. An integral part of our offerings is web-scale crawl and extraction using cloud computing and machine learning techniques. We’re on a quest for innovative ways to solve the business problems of data acquisition and normalization on the web. Our vision is to make PromptCloud a one-stop brand for data and our growth is geared towards that.
Where we are at PromptCloud- We are a bootstrapped company in the mid-growth phase and are planning to quickly expand (not much in terms of personnel) but heavily with respect to the solutions we can provide to big data problems in the market. We started off with international clients and we have pretty much covered the globe at that.
We’re looking for a Ruby on Rails developer to take over various responsibilities in design and development of rails application. The role involves client side as well as server side expertise.
What PromptCloud expects for this role:
– At least 1-2 year experience working with Ruby on Rails (or Django) and MVC
– Experience working with HTML5, CSS3, JS, jQuery, AJAX, and other web technologies
– Experience working with Linux
– UI/UX Design and front end development experience
– Ability to write well-abstracted, reusable code for various UI components
– Should be willing to work independently and take end-to-end ownership with minimal guidance
– Excellent time-management, multi-tasking, communication and interpersonal skills.
– Must have great design and good documentation skills
Applicants having the following skills will be given preference:
– Knowledge of open source tools such as Firebug, Chrome developer tools
– Experience working with Twitter Bootstrap & Node.JS
– Work independently and end-to-end with minimal guidance
– Ability to write well-abstracted, reusable code
– Excellent time-management, multi-tasking, communication and interpersonal skills
– Must have great design and good documentation skills
What you will receive:
– Truckloads of learning
– Friendly environment and a culture for growth
– Collaboratively solving exciting challenges with smart minds around
– Busy days and busier nights that you won’t regret
– All things good or great at any bootstrapped company
DevOps Engineer – Full time
We’re a team of high-tech Engineers working on fresh big data problems. An integral part of our offerings is web-scale crawl and extraction using cloud computing and machine learning techniques. We’re on a quest for innovative ways to solve the business problems of data acquisition and normalization on the web. Our vision is to make PromptCloud a one-stop brand for data and our growth is geared towards that.
Where we are at PromptCloud- We are a bootstrapped company in the mid-growth phase and are planning to quickly expand (not much in terms of personnel) but heavily with respect to the solutions we can provide to big data problems in the market. We started off with international clients and we have pretty much covered the globe at that.
Responsibilities:
– Ensure 100% availability and reliability of our service,
– Help the company make optimized infrastructural choices.
– Create and implement tools that manage infrastructure.
– Work independently and end-to-end with minimal guidance.
Skills:
On the system side
– Experience with Puppet/Chef/Ansible, Amazon Web Services (AWS), Git, Graphite and related tools for large-scale systems management
– Experience working with linux system monitoring and analysis
– Good understanding of distributed computing environments
– Open to working non-standard hours in critical situations
– Replication of databases (both relational or NoSQL) across geographical regions using various consistency models
– Experience with package management systems such as APT or RPM
On the development side
– Basic coding/scripting ability in Ruby, Python or any other scripting language
– Write clean, elegant and reusable OO code. This is not a sysadmin job.
– Ability to write well-abstracted, reusable code and good documentation skills
– Some understanding of REST and other web technologies is a plus.
– The ideal candidate for this position should have good attention to details, along with excellent time-management, multi-tasking, communication and interpersonal skills.
What you will receive:
– Truckloads of learning
– Friendly environment and a culture for growth
– Collaboratively solving exciting challenges with smart minds around
– Busy days and busier nights that you won’t regret
– All things good or great at any bootstrapped company
Marketing Manager – Full time
PromptCloud is looking for a growth hacker to take over responsibilities in developing and executing strategic marketing programs to meet growth objectives, develop market awareness and communicate client results. The analyst works with the Digital and Inbound Marketing Manager and other business segment executives, product management and sales leadership in supporting sales tools to attract, win and retain clients. Essentially, this profile touches all aspects of marketing and business development, thus evolving into being a successful growth-in-charge for the organization.
He/she partners with all functions within marketing as well as key external departments to drive successful, cross-functional marketing and sales initiatives and contributes towards the successful development and maintenance of key performance indicators that lead PromptCloud to 5x growth in the next 3 years.
Desired Skills and Experience:
– Tech (CS) along with an MBA degree from a top B-school
– Minimum 2 years of experience in a marketing/business analyst role
– Good experience in top and bottom level funnels
– Strong business acumen, highly developed analytical skills and recognized for innovative and creative approaches to problem solving
– Inherent empathy for the customer
– Highly professional written and verbal communication skills, along with interpersonal skills
– Hands-on experience with blogging, copywriting, content marketing & PR
– Experience in social media marketing (planning and execution) is a plus
– Experience working with a B2B/enterprise startup is a big plus
– Excellent time-management, multi-tasking and interpersonal skill
Responsibilities include:
– Understanding PromptCloud’s technology well as you progress, and using it to ideate on marketing strategies across geographies
– Performing timely market researches driven towards opening newer marketing and revenue channels that would directly affect technology roadmap (essentially growth hacking) and tracking various growth and marketing initiatives using key metrics customized to PromptCloud’s environment.
– Growing a community of big data enthusiasts on social media sites like LinkedIn and Twitter, and the technology ecosystem, and prospecting within the group
– Coordinating with vendors on collated improvements to company website via A/B testing, etc. and maintaining the same
– Collaborating with the SEO team on launching and monitoring PPC campaigns
– Creating content for various online and offline channels, and further coordinating with vendors towards this goal
– Publicizing content generated on various online and offline channels, as deemed appropriate with regular research
– Taking end-to-end ownership of tasks with moderate to minimal guidance.
What you will receive:
– Truckloads of learning
– Friendly environment and a culture for growth
– Collaboratively solving exciting challenges with smart minds around
– Busy days and busier nights that you won’t regret
– All things good or great at any bootstrapped company
(This position is currently inactive, you can still apply if you’re interested.)
PromptCloud is looking for an ambitious content marketing all-rounder who would be responsible for writing well-researched and informative content for the blog, website and other marketing collateral. The person should be an auto-pilot and self- thinker and have strong convictions along with efficient proofreading and paraphrasing skills. There will be a steep learning. As a company, we like to work with people who are smarter than their years, fast learners, and quick thinkers. Responsibility-shirkers need not apply. This is an amazing place to grow rapidly and make a real impact. If you’re someone who doesn’t tolerate low expectations, then you might be the right person for our team.
Job Responsibilities:
– Responsible for generating new opportunities: key business function is prospecting new accounts and also to manage and execute research activities as required to compile successful campaign target lists.
– Responsible for segmenting and identifying qualified outbound leads via various communication channels through in-depth understanding of their use case.
– He/she will assist in expanding the company’s database of prospects.
– He/she will be responsible for retargeting of outbound leads and launching various client-nurturing campaigns and account management including up-sell and cross sell.
– He/she will be responsible for arranging various outbound campaigns for increasing brand awareness and revenue.
Establish annual, quarterly, monthly, or weekly sales and collection plans and prioritize and schedule own –
activities so these targets are met.
– Responsible for responding to RFPs and other queries from outbound leads.
– Advising customers on forthcoming product developments and discussing special promotions.
– Understand PromptCloud’s technology well enough.
Desired skills and experience:
– Should be an MBA with a tech background.
– 2 – 4 years of experience in a similar role.
– Experience of software sales/ business development.
– Should be a Techno functional who can map Technology to Business Processes.
– Excellent written skills and ability to communicate well with clients from various geographies.
– Should have experience in handling customer queries.
– Excellent listening skills.
– Ability to understand customer’s industry and core business processes, and then identify the problems they are facing.
– Ability to understand and describe how solutions and features can address the business issues that customers are facing.
– Target focused individual contributor.
– This is an independent role with minimal guidance / interference so give us a shout only if you can ideate as well as execute end to end.
What you will receive:
– Truckloads of learning
– Friendly environment and a culture for growth
– Collaboratively solving exciting challenges with smart minds around
– Busy days and busier nights that you won’t regret
– All things good or great at any bootstrapped company
(This position is currently inactive, you can still apply if you’re interested.)
Content Writer & Social Media Marketer – Full time
PromptCloud is looking for an ambitious content marketing all-rounder who would be responsible for writing well-researched and informative content for the blog, website and other marketing collateral. The person should be an auto-pilot and self- thinker and have strong convictions along with efficient proofreading and paraphrasing skills. There will be a steep learning. As a company, we like to work with people who are smarter than their years, fast learners, and quick thinkers. Responsibility-shirkers need not apply. This is an amazing place to grow rapidly and make a real impact. If you’re someone who doesn’t tolerate low expectations, then you might be the right person for our team.
Desired Skills and Experience:
– Excellent written communication skills
– 1-2 years of full-time experience with content writing
– Should have exposure in public writing, blogs
– High attention to detail
– Hands-on experience with blogging, copywriting, content marketing & PR
– A good hang of the nuances of English language and grammar rules
– Experience in social media marketing (planning and execution) is a big plus
– Ability to learn and adapt to the latest online marketing trends
– Experience working with a B2B/enterprise startup is a plus
– Excellent time-management, multi-tasking and interpersonal skills
Responsibilities include:
– Writing engaging content for the blog, website and emails
– Creating newsletters targeted towards a B2B audience
– Generating SEO-friendly content across sources and sharing them on social media channels
– Independently coming up with GREAT content from time to time
– Developing measurable content marketing strategies
– Growing a community of big data enthusiasts on social media sites like LinkedIn and Twitter
– Understanding PromptCloud’s technology well as you progress
– Taking end-to-end ownership of tasks with moderate to minimal guidance
– Should have understanding of promotion of own articles on various platforms
– Should be familiar with keyword research and ROI on content in terms of visitors, likes, comments, leads etc
– Take ownership of on-page SEO and content promotion on various platforms including but not limited to blogs, forums and social media sites
– Have a basic understanding of Google webmaster and Analytics
– Assist in content strategy and keyword strategy to increase traffic for the website
– In-depth knowledge of and enthusiasm for social media along with demonstrated awareness of social media trends/developments
– Ability to work in a fast-moving and team-oriented environment
This is an independent role with minimal guidance / interference so give us a shout only if you can ideate as well as execute end to end.
What you will receive:
– Truckloads of learning
– Friendly environment and a culture for growth
– Collaboratively solving exciting challenges with smart minds around
– Busy days and busier nights that you won’t regret
– All things good or great at any bootstrapped company
(This position is currently inactive, you can still apply if you’re interested.)
Intern – Sales
Job Location
Bengaluru, India
Job Description
Interns in this program will work with PromptCloud’s/JobsPikr’s Sales Team at the company’s headquarters in Bengaluru, India for a duration of 2-3 months. The positions’ duties include but are not limited to prospecting, qualifying, conducting introductory calls, educating leads on the features & uses of our services/offerings, and closing deals.
Desired Qualifications
-Currently enrolled in a Business program with a Marketing or Sales focus, preferably with a Tech background.
-Excellent listening skills along with strong communication and organizational skills
-Ability to be detail oriented and realize the importance of accurate documentation and tracking
-Able to think critically, multi-task, and keep up in a fast-paced environment-Should be good with browsing through data to find the right prospects.
Job Description
-Responsible for generating new opportunities: key business function is prospecting new accounts for a newly launched product (https://www.jobspikr.com) and to manage and execute research activities as required to compile successful campaign target lists.
-He/she will assist in expanding the company’s database of prospects.
-He/she will be responsible for retargeting of outbound leads and launching various client-nurturing campaigns and account management.
-He/she will be responsible for arranging various outbound campaigns for increasing brand awareness and revenue.-Responsible for responding to RFPs and other queries from leads.
What you’ll Get!
-Challenging sales experience of breaking into a nascent market and gaining traction for a new product (using PromptCloud’s existing brand name)
-Opportunity to intern with & learn from the global leader in web data extraction
–Flexible work schedule
-Most importantly: First-hand sales experience!
-Potential full-time offer
So, are you ready help organizations across the world realize the potential of Web Crawling Services?
Note: Though all training and support shall be provided, the candidate is expected to work as an individual contributor.
Freelance Sales Agent- Multiple Geos (Commission based)
Job Location
Remote
Job Description
-Person in this role will be working remotely and independently as a sales agent responsible for generating new opportunities: key business function is prospecting new accounts and generating qualified leads for PromptCloud’s primary solutions
-Responsible for segmenting and identifying qualified leads via various communication channels through in-depth understanding of their use case
-Responsible for responding to RFPs and other queries from outbound leads and filling the middle of the sales funnel
Desired Skills and Experience
-Understand PromptCloud’s technology well enough
-Should have a good network and command over the market in one/multiple regions- especially North America, UK, EU and Middle East
–Experience of software sales/ business development in multiple verticals
-Excellent written skills and ability to communicate well with clients from various geographies
-Ability to understand customer’s industry and core business processes, and then identify the problems they are facing
-Ability to understand and describe how solutions and features can address the business issues that customers are facing
-Target focused individual contributor
How to apply
Send a mail to info+freelancer@promptcloud.com .
Note: This is an independent role with minimal guidance / interference so give us a shout only if you can ideate as well as execute end to end. All necessary knowledge base and training will be provided. Compensation will be made on a commission basis for every closed deal.