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From recognizing companies that are adding new positions as an early sign of growth to focusing on companies with champions who have a proven track record at their helm, Linkedin scraper or scraping is leading funds to make better-informed investment decisions that have a positive impact on their bottom line.
Scraping LinkedIn for Company Information
First, and foremost investors are attempting to gain an informational advantage, and get in at the ground level with fledgling startups before competing investors add them to their portfolios. With LinkedIn scraper, they can identify new startups by filtering for specific fields as well as geolocation.
Where Is Investor Interest Currently Focused
This can be determined from a variety of data points from quantitative mentions of a young company in organic posts to qualitative mentions by an investment authority/influencer. Meaning hundreds of posts that mention a company within the investment professional community or one or two posts by an ‘investment guru’ can both be indicators of a worthwhile pursuit.
How are Target Audiences Engaging With Relevant Content
When companies come up with new proprietary technology that is aimed at ‘revolutionizing their industry’ it usually gets a lot of hype, and news coverage. Take Elon Musk’s Tesla cars for example or SpaceX. When they were just starting out both of these companies had massive coverage via print/digital news outlets, that content got shared over LinkedIn, and target audiences engaged with it. Taking the form of ‘likes’, ‘shares’, and ‘comments’. All of which can be algorithmically analyzed to point to consumer/investor sentiment.
Performing LinkedIn Scraping that Sheds Light on People/Team Data
Who are the individuals behind the product/software?
More often than not, it is the people that make a successful company. By understanding which companies are being driven by champions, investors can better identify corporations that will outperform in their industry. Data points may include:
- How many successful startups have top-brass members previously worked with?
- What unique skill sets do key players possess?
LinkedIn Scraper for Industry and Competitive Landscape Data
What other companies are currently operating in this field?
When looking to invest in a company, no matter the size or stage, investors want to understand the context in which they are operating. By collecting information regarding paid content/ads, for example, one can patch together a picture of target audiences, geographies of operation as well as potential gaps/vacuums that may be in dire need of filling.
What makes a startup, a company is looking to invest in strategically unique?
Companies are answering this by collecting data sets that shed light on:
What is a company’s Unique Selling Proposition (USP)?
By simply collecting, and analyzing LinkedIn company descriptions, for example, investors can start narrowing down direct competitors to a smaller pool of candidates who can then be designated for a more manual review before an investment is actually made.
In Summary
Whether a company is looking for startups to add to their venture capital portfolio or an accelerator is looking for the next most promising early-stage enterprises. Linkedin scraper for data points is helping organizations gain real-time insights into target businesses:
- Team
- Product
- Growth prospects
- Competitive landscape
- Target audience engagement
So that they can make better-informed investment decisions that strongly impact outcomes and their bottom line.
