How Web Data can Complement Content Marketing – PromptCloud
Content Marketing has come up as a de-facto success driver in inbound marketing for digital companies. Rather than pushy ‘in-your-face’ ads, inbound marketing tactics are becoming increasingly preferred by online customers. Readers are attracted to brands that display friendliness and industry authority. And this complex objective can be easily achieved with the help of content […]
Read MoreEssentials for Comprehensive Competitor Analysis System | PromptCloud
A Competitor Analysis system is a component of marketing strategy for managing all crucial aspects of the business landscape such as about the business competitors and the various activities they involve in. These activities include product pricing, product development, events, launches and more. In short, competitor monitoring and analysis adds value at many levels. It […]
Read MoreHow to Convince Your Boss to Collect Web Data – Promptcloud
If you are a sales and marketing executive or an operations head, you may be familiar with the term ‘Data is the new oil’. Simply because it is fueling much of a business’ success, this phrase may actually hold. The more data you have the better insights you will derive. But what happens when your […]
Read MoreHow Web Data Can Drive Content Marketing Strategy
Many marketers and copywriters fall into the same trap of believing that content writing is simply a creative process. However, this couldn’t be any farther from the truth. The data and analytics that your business has access to are one of the biggest, and most important factors to consider when you’re creating your content and […]
Read MoreAvoiding a Cambridge Analytica – How to Uphold the Ethics of Big Data
big data ethics, In March 2018, a trending headline was how a little known firm, Cambridge Analytica had harvested personal data of roughly 50 million US Facebook users without their permission. Facebook is still reeling from the damage done in this expose – it has lost more than $50 billion dollars in market cap, with […]
Read MoreBlockchain is set to Transform Predictive Data Market | PromptCloud
Arguably, Blockchain has emerged as the single biggest driver of the trust factor in the digital business space. Initially, blockchain was confined to just the financial systems (or for financial transactions). However, it is increasingly becoming clearer that the technology has massive potential to impact other businesses as well. It is no surprise that great […]
Read MoreCompilation of the Funniest Amazon Customer Reviews
Millions of customers shop from Amazon every month all over the world. Sharing a large market share of retail selling in the digital world, Amazon covers Asia, Europe, North America, South America, and many other regions. Electronic items, books, stationery, clothing, gadgets, almost everything can be purchased on this giant e-commerce portal. There are countless […]
Read MoreWill Government Policy Making be Impacted by Big Data?
In the world of digital technology, Big Data is changing the way information is collected, organized, processed and stored. These changes have presented some great opportunities for economic growth, productivity, innovation, and other aspects of government policy making. We are witnessing increasing reliance and usage of public data in the government policy making. The topic, […]
Read MoreAssessing the Quality of your Data: How it’s Done
Data has attained an immense level of importance for companies operating in diverse industry verticals. Businesses from all over the world are recognizing how the right set of data available at the right time makes insight generation, decision making, and strategy planning much easier. It is clear that the ease of availability is not the […]
Read MoreRetailers’ Guide to Price Scraping
Having a business online is a great way to create a broader market for your products. However, the same extended outreach comes with an immense level of competition. There are thousands of E-commerce sites in all product sectors. Hence, a retailer needs to plan his or her pricing strategy carefully. Smart retailers find ways to […]
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