Scraping Celebrity Gossips from Around the Web

Use case:Hosted Indexing

Client:An entertainment publisher focused on Hollywood celebrities with sites across countries

Challenge:
PromptCloud used its core technology to crawl multiple sources at the same time and extract all meaningful information that matched the pre-defined set of keywords. This process ran everyday to curate all the content and got indexed using PromptCloud’s hosted indexing solution. Indexed data was then uploaded on an interface that the client’s editors could look at, and get the list of all URL’s valid for a particular celebrity. This story was then used to create content on the client’s website that catered to a huge audience interested in celebrity gossips.

Solution:

PromptCloud used its core technology to crawl multiple sources at the same time and extract all meaningful information that matched the pre-defined set of keywords. This process ran everyday to curate all the content and got indexed using PromptCloud’s hosted indexing solution. Indexed data was then uploaded on an interface that the client’s editors could look at, and get the list of all URL’s valid for a particular celebrity. This story was then used to create content on the client’s website that catered to a huge audience interested in celebrity gossips.

Benefits to the client:
  • Editors’ efforts channelized towards creating content from provided data versus researching content
  • 100% coverage and data uploaded at desired frequencies
  • Dynamic list of celebrities, keywords and web sources
  • 50% reduction in costs at client’s end

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