Competitive Intelligence – Pricing Data Collection
Companies use our services to derive competitive intelligence, typically in terms of pricing data that we extract from their competitors’ websites. These insights help companies in increasing their market share, making sure their pricing is set right, boost revenues and being responsive to their competitors’ actions. When done right, intelligence can translate into revenues.
Today’s customer has access to more information than anytime in the history. Comparing prices between competing vendors takes just a few keystrokes. In such an era, it becomes all the more important to collect, mine and manage competitive intelligence data available in the public sources. Crawling and scraping techniques can be utilized to do precisely this, providing you with access to collection of pricing data even in real-time.
Apart from pricing information, businesses also use competitive data to gain insights on their customers such as addition/modification of content or media on their website, changes in open positions, new partnerships, new offerings etc.
We can help by setting up crawls on your competitors’ websites so that you may monitor their activities, offerings and pricing. Get in touch with us now using any of the contact buttons on the site, or drop in a mail to firstname.lastname@example.org