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Web Scraping – A Skill or a Crime?

Abhisek Roy
Abhisek Roy
Web Scraping

The success of a business is no more tied just to personnel and workers’ skills. While those are still important, today businesses rely mainly on data. No matter how good your product or service is unless you have customer or client data, to know regarding market trends – Desired features Competitive pricing Product updates Quality […]

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The Rise of Influencer Marketing Jobs and How Brands Can Leverage It

Raghunandan R
Raghunandan R
Influencer Marketing

Influencer product purchasing has been a part of our lives since ancient times. We often trust a person’s choices, when we relate to them or know them personally. Everyone of us is an influencer, even if you are influencing a single person. This got immediately amplified when social media started booming across the globe, where […]

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What Is Data Mining and How Businesses Use Different Data Mining Techniques?

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Different Data Mining Techniques

You must have heard a lot about data mining and machine learning on the internet, in market trends, and newspapers but very few people know what exactly is data mining. We are drowned with the data. It’s like we’re having so much data and we’re not having knowledge as most of us understand data mining […]

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Scraping Pricing Data from eBay

Abhisek Roy
Abhisek Roy

Scraping pricing data is one of the most common techniques used by both companies and individuals to set prices on new websites or for listing new products. What sets eBay apart from other online retailers like Amazon and Walmart is that here, products are listed not just by sellers but also by individuals. A lot […]

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Top 6 data-centric benefits of Business Continuity Plan for your company

Anoop Kudva
Anoop Kudva
Business continuity plan

Companies must be prepared for unpredictable events as the business must always go on. Most often, we’ve heard about organizations talking about financial growth, branding, employee relations, and their infrastructure, but rarely about business continuity plans. This plan comes in handy for any adverse situations to mitigate business risks from natural calamities like floods and […]

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How Data Mining Can Transform The Applications Of Business Intelligence

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Data Mining And Business Intelligence

The amount of data being collected every year is growing faster than ever with every human on the planet producing 102 megabytes of information every minute. In any organization, business intelligence can productively help the decision makers in making strategic decisions by analyzing the data generated within the company and its users. Data mining is […]

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Price Tracking in the age of eCommerce

Abhisek Roy
Abhisek Roy
price tracking

Price tracking has become an essential feature of new-age companies that sell products online. This is applicable for both eCommerce marketplaces as well as those that sell products of their own. However, the competition to have a lower price is much higher among marketplaces since individuals would almost always prefer to pay less for the […]

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Online Brand Monitoring Services and how to navigate Social Media

Abhisek Roy
Abhisek Roy
brand monitoring

Most B2C companies today have a social media presence. This is usually through platforms like Twitter, LinkedIn, Facebook or even Instagram. Large companies have entire social media teams dedicated to responding to mentions or tags. Small companies on the other hand, usually hire one or two individuals to reach out to those who are aggrieved […]

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Sentiment Monitoring in the Financial Sector

Abhisek Roy
Abhisek Roy
sentiment monitoring

Sentiment Monitoring has been used for Brand Monitoring or to spot trends in retail customers for a while now. In the Financial Sector, Sentiment Monitoring has seen a recent surge. This is due to the increase in the number of retail investors who often debate on social media pages and discussion boards. Opinions and statements […]

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Top 5 use cases of scraping Youtube Data using keyword analysis

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scraping Youtube Data using keyword analysis

YouTube has emerged as the clear winner amongst all other video-sharing websites, where the number of Youtube viewers is growing every day. While this video-watching platform is said to be valued at more than $160 billion. The number of people who are making a living through the website is also massive and so is their […]

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